2014 for the LED lighting industry, is to shine a year , mainly due to the LED backlight market demand was flat , but the lighting market demand continues to heat up. Coupled with the new MOCVD equipment cautious, resulting in the LED supply since 2014 has gradually reached a stable level of demand.
2013 LED TV penetration rate of television factory in China led down to 95% level in 2014 is expected to completely replace CCFL, the annual TV shipments estimated at $ 200 million 9 million units, the annual growth rate of 3 %. However, in 2014 the output value of LED-backlit TVs was estimated at $ 2.41 billion, the annual growth rate of 17% instead of decline, mainly due to the direct type TVs use LED quantity less than the edge-lit models by about 50%, while the 2014 direct-type machine kinds of penetration will reach Liu Cheng, is the leading cause overall LED TV shipment growth, LED output has decreased.
2011 direct type backlight module concept is to replace the traditional CCFL backlight module, when the thickness of the main principles of the Department of sacrifice, and get a better cost advantage. However, as technology advances more and more, when the thickness has only need to sacrifice some or direct type backlight thickness and the same side- thin backlight when the cost advantages of direct type backlight module and other aspects of < For example : Easy do narrow frame, suitable for local dimming ( local dynamic control technology ) and then gradually eroded to side- high-end models >, which is the thickness can be reduced without sacrificing cost, resulting in subsequent direct type LED backlight design penetration rising fast.
The lighting market size but slightly confusing, plus the entry threshold is low, and therefore the entire lighting market demand into a small variety of patterns, for large-scale enterprises, lest more adverse. Therefore, manufacturers are taking a single specification and fixed gross margin business model on the lighting. But have to admit that 2014 is the year of LED lighting off.